| ID | 030696 |
| Call Number | 658/KAY/065428 |
| Title Proper | Strategic global marketing |
| Other Title Information | issues and trends |
| Language | ENG |
| Author | kaynak, Erdener |
| Publication | Chandigarh, Unistar Books Pvt.Ltd, 2004. |
| Description | 426p+ 24cm x 18cm |
| Classification Number | 658 |
| Key Words | Management ; Marketing |