| ID | 033781 |
| Call Number | 2:(X:51) P3/GUP/063478 |
| Title Proper | Intergrated approach to services marketing |
| Other Title Information | A book of readings on marketing of Library and Information services |
| Language | ENG |
| Author | Jambhekar, Ashok ; Gupta, Dinesh K. |
| Publication | New Delhi, Allied Publishers, 2003. |
| Description | 9 + 98p+ 22cm x 12cm |
| Price. Qualification | 495.00(Paper Bound ) |
| Classification Number | 2:(X:51) P3 |
| Key Words | Economics ; Library and Information Science |