| ID | 046079 |
| Call Number | 4:(X:513) P2/RUS/071828 |
| Title Proper | Advertising procedure |
| Language | ENG |
| Author | Russell, J. Thomas ; Lane, W. Ronald |
| Edition Statement | 15th ed |
| Publication | New Jersey, Prentice- Hall International, 2002. |
| Description | xix+697p+ 23cm x 15cm |
| Price. Qualification | RS 1177.00 ((Paper Bound)) |
| Classification Number | 4:(X:513) P2 |
| Key Words | Journalism ; Mass Media |