| ID | 060375 |
| Call Number | M31:(X:51) Q1/KOT/084498 |
| Title Proper | Marketing for hospitality and tourism |
| Language | ENG |
| Author | Bowen, John T. ; Makens, James C. ; Kotler, Philip |
| Edition Statement | 5th |
| Publication | New Delhi, Pearson Education, 2011. |
| Description | xxiii+683p+ 28cm x 22cm |
| Summary / Abstract (Note) | HOD HOTEL MANAGEMENT |
| Standard Number | 978-81-317-5934-9 |
| Price. Qualification | 699.00(Paper Bound) |
| Classification Number | M31:(X:51) Q1 |
| Key Words | Hotel Management ; Hospitality And Marketing Process |