| ID | 071462 |
| Call Number | X:8 Q4/P00398 |
| Title Proper | Critical study of e-commerce in the pharmaceutical industry |
| Language | ENG |
| Author | Nandavadekar, Vilas [Guide] ; Wafgaonkar, Archana [Researcher ] |
| Publication | Pune, Tilak Maharashtra Vidyapeeth, 2014. |
| Description | 27+258p+10 Figures+Tables+Graphs |
| Summary / Abstract (Note) | MANAGEMENT |
| Classification Number | X:8 Q4 |
| Key Words | Management ; Marketing Management ; Information Technology ; Pharmaceutical Companies ; Internet Marketing ; Enterprises Resource Planning ; Thesis ; Shodhganga Upload |