| ID | 075832 |
| Call Number | 4:(X:8) Q7/KUN/095608 |
| Title Proper | Strategic management in the media. |
| Other Title Information | Theory to practice |
| Language | ENG |
| Author | Kung, Lucy |
| Edition Statement | 2bd |
| Publication | New Delhi, Sage Publications Limited, 2017. |
| Description | xvii+237p.+ 24cm x 17cm |
| Summary / Abstract (Note) | HOD MASS MEDIA |
| Standard Number | 978-1-4739-2950 |
| Price. Qualification | 2570.00(Paper Bound) |
| Classification Number | 4:(X:8) Q7 |
| Key Words | Mass Media |