| ID | 079251 |
| Call Number | 658.834 2/SHA/098752 |
| Title Proper | Consumer behavior |
| Other Title Information | A managerial perspective |
| Language | ENG |
| Author | Sharma, Dheeraj. ; Sheth, Jagdish ; Mittal, Banwari |
| Publication | New Delhi, Cengage learning, 2015. |
| Description | xvii + 536p.+ 20cm x 25cm |
| Summary / Abstract (Note) | HOD MANAGEMENT |
| Standard Number | 978-81-315-2853-2 |
| Price. Qualification | 650.00(Paper Bound ) |
| Classification Number | 658.834 2 |
| Key Words | Management ; Consumer Behaviour |