| ID | 080807 |
| Call Number | 658.827 Q9/DUT/100275 |
| Title Proper | Brand management |
| Other Title Information | Principles and practices |
| Language | ENG |
| Author | Dutta, Kirti. |
| Publication | New Delhi, Oxford University Press, 2019. |
| Description | xxii + 455p+ 24cm x 19cm |
| Summary / Abstract (Note) | HOD MANAGEMENT |
| Standard Number | 978-0-19-806986-7 |
| Price. Qualification | 620.00(Paper Bound) |
| Classification Number | 658.827 |
| Key Words | Management ; Brand |