| ID | 082004 |
| Call Number | 658.8/RAM |
| Title Proper | Marketing management |
| Other Title Information | Indian context , Global perspective |
| Language | ENG |
| Author | Namakumari, S. ; Ramaswamy, V. S. |
| Edition Statement | 6th ed |
| Publication | New Delhi, Sage Publications, 2018. |
| Description | xlvii + 798p.+ 28cm x 21cm |
| Summary / Abstract (Note) | HOD MANAGEMENT |
| Standard Number | 978-93-528-0738-3 |
| Price. Qualification | 995.00(Paper Bound ) |
| Classification Number | 658.8 |
| Key Words | Management ; Marketing Management |