| ID | 085266 |
| Call Number | x:8 R1/KHA/P00935 |
| Title Proper | To study the role and growth opportunities in B2C segment for pure play brick and mortar computer sellers in the era of e-commerce within pune city |
| Language | ENG |
| Author | Yadav, C. Sunanda [Guide] ; Khare,Mandar [Researcher] |
| Publication | Pune, Tilak Maharashtra Vidyapeeth, 2021. |
| Description | xix+262p.+ 30cm x 21cm |
| Summary / Abstract (Note) | HOD MANAGEMENT |
| Price. Qualification | Hard Bound |
| Classification Number | X:8 R1 |
| Key Words | Management ; Information Technology ; Thesis ; E-Commerce ; Shodhganga Upload ; Marketing Mix ; Omni Channel ; Brick and Mortar |