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Aaker on branding 20 principles that drive success / Aaker, David 2015  Book
Aaker, David Book
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Publication New Delhi, Sage Publication India Pvt. Ltd, 2015.
Description xiv + 234p.
Summary/Abstract HOD MANAGEMENT
Standard Number 978-93-515-0390-3 Paper Bound .
Key Words Management 
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101184658.827/AAK/101184MainOn ShelfGeneral