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ZEITHAML, VALARIE A. (1) answer(s).
 
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Services marketing: Integrating customer focus across the firm / Zeithaml, Valarie A.; Bitner, Mary Jo.; Gremler, Dwayne D.; Pandit, Ajay 2018  Book
Pandit, Ajay Book
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Publication Chennai, McGraw Hill Education ( India) Private Limited, 2018.
Description xxxvi+582p.
Summary/Abstract HOD MANAGEMENT
Standard Number 978-93-5316-077-7 Paper Bound.
Key Words Management 
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101379658.8/ZEI /101379MainOn ShelfGeneral