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YADAV, C.SUNANDA
(1)
answer(s).
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Item
1
ID:
077515
Study of brand positioning and promotion techniques of household detergent brands affecting customer satisfaction and brand loya: with special reference to pune city
/ Pendse, Priyanka Narendra [Researcher]; Yadav, C.Sunanda [Guide]
2017
Pendse, Priyanka Narendra [Researcher]
Thesis
0 Rating(s) & 0 Review(s)
Publication
Pune, Tilak Maharashtra Vidyapeeth, 2017.
Description
vii +194p.
Summary/Abstract
HOD MANAGEMENT
Standard Number
Hard Bound.
Key Words
Management
;
Pune
;
Thesis
;
Brand
;
positioning
;
promotion
;
Brand Loyalty
;
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P00678
X:8 Q17/PEN/P00678
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