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ONLINE SHOPPING
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085631
Effects of online media advertising on the buying decision of urban housewives in metro cities: Special reference to pune and mumbai for the period 2013 to 2018
/ Ankita kumari[Researcher]; Tilak,Geetali[Guide]
2021
Tilak,Geetali[Guide]
Thesis
0 Rating(s) & 0 Review(s)
Publication
Pune, Tilak Maharashtra Vidyapeeth, 2021.
Description
xiii+180p.
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HOD JOURNALISM AND MASS COMMUNICATION
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Hard Bound.
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Thesis
;
Shodhganga Upload
;
Social Media
;
Journalism and Mass Communication
;
Online Shopping
;
Housewives
;
Buying Decision
;
Online Advertising
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P00954
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